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The Importance of Diversification
“Don’t put all of your eggs in one basket!” You’ve probably heard that over and over again throughout your life…and when it comes to investing, it is very true. Diversification is the key to successful investing. All successful investors build portfolios that are widely diversified. The reason is because of risk but is diversifying good or bad for business?
Yes we all think that if I have a little bit in each pocket I must win, the truth is you end up dissolving your specialization and that means that other firms you once were far ahead of can now squeeze into your market share and pull out your customers because your focuses are now split, I wonder if “not putting all your eggs in one basket” should be “don’t put all your eggs in one basket . . . but if you put them in too many you won’t be able to carry them” a long saying but a true point.
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